About
Variable Maps
Variable Maps specializes in producing direct mail with personalized maps. McCallum
Print Group and Rich Voslow combine their talents to offer mailings to announce
new branch openings, generate new members, promote new rates or welcome new movers
into the neighborhood.
McCallum Print Group
Based in Seattle since 1942, McCallum Print Group is housed in a 112,000 square
foot building with about 200 employees and $38,000,000 in prepress, printing and
bindery equipment. As the largest independently owned and operated commercial printing
plant in the Pacific Northwest, McCallum Print Group's focus has been on manufacturing
and execution of envelopes and direct mail campaigns.
McCallum Print Group is FSC-certified, and the stock used for these programs contain
post-consumer recycled content. Customers are be assured that every element of their
marketing campaign is produced as a sustainable resource from raw wood to the printed
piece. McCallum Print Group is even wind-powered!
For more details about the varied capabilities of McCallum Print Group, please visit
www.McCallumPrintGroup.com.
Rich Voslow
Rich Voslow has been with McCallum Print Group and the graphic arts industry for
over 2 decades. He's leveraged his expertise in 1-to-1 marketing and variable data
printing to create this personalized direct mail program. Rich Voslow's client base
has primarily been in the Credit Union industry. Rich's specialty led to the creation
of Variable Maps, Inc., comprised of the intellectual property surrounding VMaps
(a software program that creates personalized maps to be used in the commercial
print environment), the templates and work flow processes surrounding turn-key direct
mail programs, and the websites www.VariableMaps.com
and www.RichVoslow.com.
Professional References
WaMu has partnered extensively with Rich Voslow for the execution of print production
and fulfillment. His Project Management experience, integrity and credibility have
made him an excellent fit for the especially stringent needs of the financial services
industry.
-Contact name withheld, Washington Mutual
Rich Voslow has successfully managed well in excess of $25 million worth of printing
and mailing services our facilities. His trusted reputation, savvy customer relations
skills and creative insight leave him in constant demand with the most demanding
clients.
-Terry Storms, Principal
McCallum Printing Group
Rich Voslow has been an integral advisor and production partner to [Credit Union's]
printing and direct marketing efforts for over a decade. His guidance on matters
of data, USPS regulations and engineering of print material have been, and continue
to be, invaluable.
-Contact and credit union name withheld